BUSINESS CASE
Secure customers and investors to supercharge growth
The Melt supports organisations to develop data-driven business cases, unit cost economic models and business models to secure new customers and investors faster and more effectively.
Why is a business case important?
Secure customers
Credentialise your organisation with potential customers through a high value, business critical suite of documents that serve as the key evidence-based selling and storytelling tool.
Faster deal cycles
Frontload the customer discovery and information gathering process by providing customers with all the information they need to make decisions and champion your solution internally. Removing the painful back and forth from the sales process.
Data-driven decision making
Make data-driven decisions to inform your strategy, product development, distribution, targets and prioritisation of resources.
Streamline due dilligence
Instill confidence in potential investors through a considered and well-articulated business case that clearly demonstrates the strategy, distribution, economics, capability and mitigation of risks.
Clarity of purpose
Align your team and stakeholders towards a common vision through a business case that clearly defines goals, objectives and strategies.
Benefits to partnering with us
Secure customers
Increase enterprise value
De-risk customers and investors
Attract and streamline investment
Validate and verify models
Scale to sustainable operations
Getting started
1. Exploration
Click ‘Let's Talk’ to book a discovery session with The Melt to understand your mission and product and how a business case would look for your organisation.
2. Onboarding and discovery
We onboard you and arrange an in depth discovery session to explore the problem your customers are facing, your solution, alternatives, competitors, costs, commercials, value chain and risks.
3. Development
Based on the outputs of the discovery session, The Melt develop the business case, models and supporting documents in consultation with you.
4. Refinement and wrap-up
We take you through the business case to get your feedback and collaborate with you to refine it. In the wrap-up, we craft a go-forward plan to implement the business case and develop future iterations.
Who is it for?
We have a series of packages designed for the discrete needs of pre-seed companies looking to secure their first customers through to Series C+ hardware companies looking to launch new products or in new markets - ensuring that the support is fit for purpose and tailored to your unique goals, stage and business.
FAQs
The Melt primarily develops business cases for any company making a physical product such as hardware, climate tech, advanced manufacturing and IoT companies.
You receive a business case package which is a suite of high value, business critical documents that serve as the key evidence-based selling and storytelling tool. The document covers the case at a glance, benefits, insights, model and distribution strategy, customer’s state and criteria, your solution, commercials, risk management and impact.
Yes, we support companies operating across Australia.